Kind Bank

Naadiya Mills(AD)

CHALLENGE

How do you make the use of crypto currency more common?

STRATEGY

Money as it exists today is a tool that causes many of the world's problems. Inequality, environmental issues and even violence is fueled by the love of money. Can money now become a tool that promotes positive attributes?

IDEA

Using cryptocurrency, make money a tool that promotes positive habits through kindness.

 

 

KEY INSIGHTS

"1844 Banking Act"

The bank charter act of 1844 stopped the creation of paper notes. It does not refer to other substitutes of money.

"The Fountain Pen"

Banks have the power to create money with the stroke of a pen. Money is created by making loans and creating bank deposits. 

$4 Million Dollars can sustain a person in a lifetime. 

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